a. The clip shows a father, daughter and a family friend or neighbour. The woman doesn’t seem to be part of the household, because she asks if it’s okay that she arrived early, and she’s bought a present for the family.
b. The present is a goat, which has been sent to a village in sub-Saharan Africa on behalf of the family.
The original words from the article are here in bold. I have suggested some alternative words and phrases that would fit the sentences (and you might have thought of some other different words).
- gifts (commercialism, celebration/ celebrations, present-giving)
- carbon capture (the environment, our natural world, reforestation)
- mounds (production, curse, problems)
- anyway (at all, to receive, in your life)
- flimsy (cheerful, wasteful, tacky)
- landfill (the bin, the trash, the garbage)
Phrases that the salesperson uses to persuade or convince the customer:
- if you ask me
- It’s definitely worth it
- You don’t want it running slow
- This thing might be the standard
- You don’t want to regret not getting it
- You might regret not getting it
- it was 40 and now it’s 20
- you’ve (kind of) made money
Phrases that the salesperson or the customer use to explain their point of view:
- Well, yeah, but…
- The thing is…
- You know…
- You see…
- I mean…
- Like I said before…
- In a way…
Notice where these phrases come in a sentence: they can be at the beginning, in the middle, or sometimes at the end. All of these phrases are used A LOT in spoken conversations, and you can find them in informal writing (like text messages) as well.
A challenge: looking at this list of phrases, can you put the dialogue back together from memory? Try to practise it with your study partner! Go on! Sell them a laptop with a lettuce attached!
5. The tactics of the salesperson include:
– A lot of powerful phrases! We’ll look at those in the next bit of the lesson.
– Speaking quickly! This makes it seem that he’s busy and doesn’t have time to wait while the customer makes decisions.
– Making the customer feel that the basic laptop will be too slow: ‘You don’t want it running slow‘.
– Acting surprised at the customer not knowing about the latest upgrades: ‘Have you not seen it?‘
– Giving a discount on the lettuce upgrade: ‘I’m currently able to offer it to you for 20 pounds’.
– Making the customer feel that the basic laptop will get old quickly: ‘You might regret not getting it down the line’.
– Making a disappointed/ disgusted face when the customer refuses to buy the lettuce upgrade, and sending him over to the other side of the store.
– Calling it a ‘NON-lettuce-leaf-upgraded laptop‘ as though this is an unusual laptop to buy.
– Some other staff from the store walk in front of the customer with a box containing the lettuce-leaf-upgraded laptop, so that he feels pressure to follow the trend!
There might be some other tactics too! Did you notice any others?
I would say the main reason that the customer is disappointed at the end is that he realises there is now a carrot upgrade, which is newer and might be better than the lettuce!
6. There are no right or wrong answers here, but you might have talked about these things:
– People often spend a lot on technology without really knowing what they’re getting.
– In a battle between a skilled salesperson and a clueless customer, the salesperson has a very good chance of winning!
– Trying to buy ‘the latest thing’ can be a waste of money.
– Some tech products do have very silly names…
What you’re seeing here are:
- first class or business class seats on a plane
- a phone case with a knife and other tools
- gold wheel rims on a car.
The link is that they are all upgrades: in all of the pictures, the original product or service has been improved in some way, adding luxury, functionality or style!
Discoverability: the ability to look at something and discover what operations one can do.
Examples of discoverability:
a cable port on a computer
a tape dispenser
a pepper pot
computer trackpads (an example of where there is no discoverability)
Feedback: a signal of what happened.
Examples of feedback:
a light or sound when you plug the computer cable into the port
a sound or feeling when you use the stapler
a sound when you remove tape from the dispenser
a sound or feeling when you use the pepper pot.